/* ---------- Marca: acento índigo ---------- */
.text-blue { color: var(--purple); }

.btn--primary { background: var(--purple); box-shadow: var(--shadow-purple); }
.btn--primary:hover { background: var(--purple-600); }

.eyebrow { color: var(--purple-600); background: var(--purple-050); }
.eyebrow .dot { background: var(--purple); }

.link-arrow { color: var(--purple-600); }

.svc-icon { background: var(--purple-050); color: var(--purple); }
.svc-card::before { background: var(--purple); }
.svc-card__list svg { color: var(--purple); }

.feat__ic { background: var(--purple-050); color: var(--purple); }
.stat-block b { color: var(--purple); }
.post__tag { color: var(--purple); }
.contact-line .ic { background: var(--purple-050); color: var(--purple); }
.field input:focus, .field select:focus, .field textarea:focus { border-color: var(--purple); }
.footer__social a:hover { background: var(--purple); }
.footer__col a:hover { color: #fff; }

/* logo em índigo */
.ubee-logo__mark .hex { fill: var(--purple); }
.site-header .ubee-logo__word { color: var(--purple); }

/* ---------- Strip de especialidades ---------- */
.spec-strip {
  padding-block: clamp(2rem, 4vw, 2.75rem);
  border-bottom: 1px solid var(--line);
}
.spec-strip__label {
  text-align: center;
  color: var(--slate);
  font-size: .82rem;
  font-weight: 600;
  letter-spacing: .14em;
  text-transform: uppercase;
  margin-bottom: 1.25rem;
}
.spec-strip__row {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: .6rem;
}
.spec-pill {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: .9rem;
  color: var(--ink-700);
  background: var(--bg-soft);
  border: 1px solid var(--line);
  padding: .5rem 1rem;
  border-radius: var(--r-pill);
}

/* ---------- Badges do ecossistema ---------- */
.svc-badge {
  position: absolute;
  top: 1.4rem; right: 1.4rem;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: .68rem;
  letter-spacing: .06em;
  text-transform: uppercase;
  padding: .32rem .7rem;
  border-radius: var(--r-pill);
  background: var(--purple-050);
  color: var(--purple-700);
}
.svc-card--featured .svc-badge { background: var(--honey); color: var(--ink); }
.svc-card--soon .svc-badge { background: #eef1f6; color: var(--slate); }
.svc-card__top { padding-right: 5.5rem; }

/* ---------- Métricas ---------- */
.metrics__grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1.2rem;
}
.metric {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: clamp(1.5rem, 3vw, 2.2rem);
  display: grid;
  gap: .5rem;
  transition: transform .2s ease, box-shadow .2s ease;
}
.metric:hover { transform: translateY(-4px); box-shadow: var(--shadow-md); }
.metric__num {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: clamp(2.4rem, 5vw, 3.4rem);
  line-height: 1;
  color: var(--purple);
  letter-spacing: -.03em;
}
.metric__label { font-family: var(--font-display); font-weight: 700; font-size: 1.05rem; }
.metric__desc { color: var(--slate); font-size: .9rem; }
@media (min-width: 880px) { .metrics__grid { grid-template-columns: repeat(4, 1fr); } }

/* ---------- Cases ---------- */
.cases__grid {
  display: grid;
  gap: 1.4rem;
  grid-template-columns: 1fr;
}
.case {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  overflow: hidden;
  display: grid;
  grid-template-rows: auto 1fr;
  transition: transform .2s ease, box-shadow .2s ease;
}
.case:hover { transform: translateY(-5px); box-shadow: var(--shadow-lg); }
.case__media { aspect-ratio: 16/11; }
.case__media .ph { height: 100%; border: none; border-radius: 0; }
.case__media--1 .ph { background: repeating-linear-gradient(135deg, rgba(13,110,253,.12) 0 14px, rgba(13,110,253,.04) 14px 28px), #eaf1ff; color: #5b8def; }
.case__media--2 .ph { background: repeating-linear-gradient(135deg, rgba(51,51,51,.08) 0 14px, rgba(51,51,51,.03) 14px 28px), #f3f3f3; color: var(--slate); }
.case__media--3 .ph { background: repeating-linear-gradient(135deg, rgba(13,110,253,.06) 0 14px, rgba(13,110,253,.02) 14px 28px), #f4f8ff; color: #7d97c4; }
.case__body { padding: 1.6rem; display: grid; gap: .7rem; align-content: start; }
.case__cat {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: .72rem;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--purple);
}
.case__body h3 { font-size: 1.2rem; }
.case__body p { color: var(--slate); font-size: .92rem; }
.case__results {
  display: flex;
  gap: 1.5rem;
  margin-top: .4rem;
  padding-top: 1.1rem;
  border-top: 1px solid var(--line);
}
.case-result b {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 1.5rem;
  color: var(--ink);
  display: block;
  line-height: 1;
}
.case-result span { color: var(--slate); font-size: .82rem; }
@media (min-width: 760px) { .cases__grid { grid-template-columns: repeat(3, 1fr); } }
.cases__cta, .blog__cta { text-align: center; margin-top: clamp(2rem, 4vw, 2.75rem); }

/* ---------- Por que Ubee ---------- */
.why__inner {
  display: grid;
  gap: clamp(2rem, 5vw, 3.5rem);
  align-items: start;
}
.why__content { display: grid; gap: 1.2rem; align-content: start; }
.why__content h2 { font-size: clamp(1.9rem, 4vw, 2.8rem); }
.why__content .section__desc { color: var(--slate); }
.why__list {
  display: grid;
  gap: 1.4rem 1.6rem;
  grid-template-columns: 1fr;
}
.why-item { display: flex; gap: .9rem; align-items: flex-start; }
.why-item__ic {
  width: 44px; height: 44px;
  flex: none;
  border-radius: 12px;
  display: grid; place-items: center;
  background: var(--purple-050);
  color: var(--purple);
}
.why-item h3 { font-size: 1.05rem; margin-bottom: .25rem; }
.why-item p { color: var(--slate); font-size: .92rem; }
@media (min-width: 620px) { .why__list { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 960px) { .why__inner { grid-template-columns: .82fr 1.18fr; } }

/* ---------- Sobre: depoimento ---------- */
.about-cards { display: grid; gap: 1.1rem; }
.about-card {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: 1.6rem;
  box-shadow: var(--shadow-sm);
}
.about-card__stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1rem; }
.about-card__stat b {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 1.7rem;
  color: var(--purple);
  display: block;
  line-height: 1;
}
.about-card__stat span { color: var(--slate); font-size: .82rem; }
.about-card--quote blockquote { color: var(--ink-700); font-size: 1rem; margin-bottom: 1rem; }
.about-card__who { display: flex; align-items: center; gap: .8rem; }
.about-card__who .ph { width: 46px; height: 46px; border-radius: 50%; flex: none; padding: 0; font-size: .55rem; }
.about-card__who b { font-family: var(--font-display); display: block; }
.about-card__who span { color: var(--slate); font-size: .85rem; }
.about__values { display: flex; flex-wrap: wrap; gap: .6rem; margin-top: .5rem; }
.value-tag {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: .85rem;
  color: var(--purple-700);
  background: var(--purple-050);
  padding: .45rem .9rem;
  border-radius: var(--r-pill);
}

/* ---------- CTA duplo ---------- */
.dual__grid {
  display: grid;
  gap: 1.4rem;
  grid-template-columns: 1fr;
}
.dual-card {
  position: relative;
  border-radius: var(--r-lg);
  border: 1px solid var(--line);
  background: #fff;
  padding: clamp(1.8rem, 3.5vw, 2.6rem);
  display: grid;
  gap: 1rem;
  align-content: start;
}
.dual-card__ic {
  width: 60px; height: 60px;
  border-radius: 18px;
  display: grid; place-items: center;
  background: var(--purple-050);
  color: var(--purple);
}
.dual-card__tag {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: .72rem;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: var(--purple-600);
}
.dual-card h3 { font-size: 1.45rem; }
.dual-card p { color: var(--slate); }
.dual-card .btn { justify-self: start; margin-top: .3rem; }
.dual-card--featured { background: var(--ink); border-color: var(--ink); color: #fff; }
.dual-card--featured .dual-card__ic { background: rgba(255,255,255,.1); color: var(--honey); }
.dual-card--featured .dual-card__tag { color: var(--honey); }
.dual-card--featured p { color: #b8c2d6; }
@media (min-width: 820px) { .dual__grid { grid-template-columns: 1fr 1fr; } }

/* selo do hero clicável */
a.hero__seal { display: inline-block; transition: transform .2s ease; }
a.hero__seal:hover { transform: translateY(-3px); }

/* blog: featured ocupa destaque na primeira coluna em telas grandes */
@media (min-width: 980px) {
  .posts--blog { grid-template-columns: repeat(4, 1fr); }
}